Posted 1-11-19, National Beef Board (CHEYENNE, WYO – U.S. Department of Agriculture Secretary Sonny Perdue has announced the appointment of Irv Petsch of Meridan to a second term on the Cattlemen’s Beef Promotion and Research Board. The board, commonly referred to as the Cattlemen’s Beef Board (CBB) is authorized by the Beef Promotion and Research Act of 1985 and administers the terms and provision of the Beef Promotion Research Order. The board has 100 members, all of whom are beef producers or importers of cattle, beef or beef products.

The CBB oversees collection of the $1-per-head beef checkoff assessed on domestic and imported cattle as well as the collection of the $1-per-head equivalent on imported beef and beef products. In addition to serving on the CBB at large, Petsch also serves on the CBB Executive Committee as one of 12 CBB members acting on behalf of the full board to make necessary decisions between full board meetings.

Petsch was born and raised in Meriden on the ranch where he now operates a commercial feedlot and cow-calf business. He has served on the Wyoming Board of Agriculture, the Wyoming Ag Leadership Council, numerous advisory committees, and the Wyoming Beef Council. Petsch has a long history of representing Wyoming beef checkoff investors including six years as a director on the Federation of State Beef Councils, multiple terms on the Beef Promotion Operating Committee and six years as Wyoming’s director on the U.S. Meat Export Federation.

More information about the Cattlemen’s Beef Board board and list of board members is available on the Agricultural Marketing Service Cattlemen’s Beef Board web page as well as the CBB’s own website where information specific to the beef checkoff can be found.

Since 1966, Congress has authorized the establishment of 22 industry-funded research and promotion boards. They empower farmers and ranchers to leverage their own resources to develop new markets, strengthen existing markets, and conduct important research and promotion activities. USDA’s Agricultural Marketing Services provides oversight, paid for by industry assessments, which ensures fiscal accountability and program integrity.

Details about the beef checkoff can be found at